Knowing and respecting cultural backgrounds of your counterpart(s) in Brazil is essential to do business successfully. Most people think that there is a kind of an International standard. However every country has it own habits when it comes to greeting, inviting people, negotiating, knowing some backgrounds, religion, giving and receiving presents etc.. Please do not underestimate the impact of knowing these issues. It will certainly benefit your business or study in each individual country.
The GMT team worldwide will do their utmost best to review and update all country information on a regular base. The Brazilian business challenge is all yours. We wish you all the success.
GMT team worldwide